We work in collaboration with thousands of local partners and grassroots leaders across the nation who share our commitment to advancing shared prosperity, creating resilient economies, and improving quality of life.
Made up of small towns, mid-sized communities, and urban commercial districts, the thousands of organizations, individuals, volunteers, and local leaders that make up Main Street America™ represent the broad diversity that makes this country so unique.
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Join us in our work to advance shared prosperity, create strong economies, and improve quality of life in downtowns and neighborhood commercial districts.
Recordings Now Available: Summer School Webinar Series
Recordings Now Available: Summer School Webinar Series
The recordings of our Summer School Webinar Series are now available in our Resource Center! Click the links below to watch the encore presentations of some of the most popular sessions from Main Street Now 2023, exploring topics related to cultivating community cheerleaders, development strategies, and using market data.
Series Details
Get Hyped: Turn District Cheerleaders into Social Influencers Description: Every Main Street district has its own set of community advocates who are ready and willing to promote the district’s offerings and amenities -they just need an opportunity and some direction. This session explores how Main Street Macon capitalized on citizens’ enthusiasm around downtown Macon, GA and created an ambassador and social media influencer program to hype up downtown, known as the Downtown Macon Hype Team. Session attendees will learn how to recruit and mobilize a diverse team of community cheerleaders and leave with a scalable toolkit of resources to start their own Hype Team. Get hyped!
Speakers: Emily Hopkins - Director of Place/Main Street Macon Manager, NewTown Macon; Scott Mitchell - Owner, The Bohemian Den
The Future Is Now: Main Street Development Strategies Description: Many Main Street programs struggle to fill vacant commercial spaces with quality businesses that enhance the region. To generate growth in your district, learn how leading Main Street programs utilize advanced tools like incubation spaces, fabrication labs, entrepreneurial training classes, adult pitch funding activities, investment groups, and alternative finance enhancements. This session will also discuss the development, funding, and outcomes of newer downtown growth strategies.
Speakers: Casey Woods - Executive Director, Emporia Main Street
Using Market Data to Tell Your Main Street Story Description: We all have market data related to our Main Street districts but what do we do with all those numbers? This session will help you create ways to share all that great data with your stakeholders - board members, businesses, elected officials, and the general public. We'll share tips for collecting the data and templates that can help you share the data in an informative and professional way.
Speaker: Robin Bostrom - Business Specialist, Main Street Iowa
Please note: The Main Street Resource Center is a member benefit of Main Street America. Login to your member account is required to access the full library of resources.
Discover how Mount Vernon Downtown Association’s artisan retail market, The LIDO Collective, provides local artists with a place to build their confidence, learn business skills, and grow their client base – all while revitalizing their downtown core.
Help us welcome Buffy Skee from Oklahoma Main Street, Liz Parham from North Carolina Main Street, and Frances Jo Hamilton from Heritage Ohio as they join the Coordinating Programs Leadership Council.
New research dives into the challenges and needs of Main Street leaders in Boston and North Carolina and provides recommendations for support and resources to help local leaders succeed.